Cloaking is ok says Google
July 6, 2007 — Tim NashA recent Google Webmaster blog post finally put the last nail into the coffin with regards to content substitution or to give it the demonic blackhat term Cloaking…
A technique like sIFR still lets non-Flash readers read a page, since the content/navigation is actually in the HTML — it’s just displayed by an embedded Flash object.
Source:http://googlewebmastercentral.blogspot.com/2007/07/best-uses-of-flash.html
So its ok for us to write text and then substitute that text with a flash or image file, now to be fair most SEO I think have been doing this with CSS image substitution for some time, but this is the first time that I have seen Google come out and say that its ok to use these techniques.
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