Yikes we have a blog…
Just thought I would point people over to my own site where I have put up some notes regarding a presentation I did last night. Stumble Rocks!
You never know we might actually post on Venture Skills Blog again…
Yikes we have a blog…
Just thought I would point people over to my own site where I have put up some notes regarding a presentation I did last night. Stumble Rocks!
You never know we might actually post on Venture Skills Blog again…
A while ago I discussed on Collective Thoughts some of the techniques for getting your site into News syndication services like Google News. One of the main area’s I looked at was images since then a few things have changed but the importance of good images and their uses have not.
A logo image is the initial image in a post often it takes the form of a banner or image to determine category. It’s this image that is being picked up by Social Media sites for use, before going into specifics lets take a few examples;
My Own
Category Logos:


Banners:


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A few things will kill a stumble, sending no traffic and sending the page to a quiet death. I present for your horror the StumbleUpon Graveyard and how posts are dragged down to its bowels, I will even provide tips to avoid such a fate.. Read the rest of this entry »
When StumbleUpon started integrating there results into Googles they effectively changed the way I search. If I’m presented with 10 results I am now more likely to click through to a site with a StumbleUpon review and in particular if it has a friends review.
I have an inbuilt trust of stumblers even if they are strangers over Google strange that!
Given the choice I value a Stumblers opinion more then any ranking factors
The problem of course when that trust is abused, If I do a search for credit cards I’m presented with 3 stumbleupon reviews on the front page. Now I have to ask myself are credit cards sites really interesting enough to warrant a thumbs up? Even if it’s the best deal? particularly if they have just one stumble? Read the rest of this entry »

Social Media users are becoming the stable bread and butter users of many blogs and professional link baiter’s but few people understand how diverse (or not) these groups are recently we have been putting our efforts into looking at not only how they interact with our sites but how social media users differ from “normal” traffic.
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Mailing lists, IM groups stumble me stumble you forum posts, do any of these schemes to maximise social media traffic actually work? Well lets find out…
How we do the tests
Myself and a team of caring slaves (researchers) pour over logs provided to us by website owners as well as our own sites, we submit and follow stumbles and Diggs as well as normal traffic. We then average out the traffic over several sites to create the graphs. Each graph is based on a minimum of 10 sites averaged. To try and minimise any bias we don’t include sites/posts related to social media or out of niche for the site. While we try to minimise as many variables as possible we are talking about live web sites which we don’t always control and are not always designed as part of our experiments in other words take the graphs with a pinch of salt and if your results are different don’t blame us!
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I think Stumbleupon has fantastic potential in its revenue generation the idea of sending users paid for targeted pages is probably one of the least intrusive methods of advertising about, most paid for stumbles are no more noticeable to the user then any other.
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In the course of an up and coming research we have been monitoring click locations of social users, the results will not surprise if you stop and think, but a massive amount of on page clicks by stumblers are located: Read the rest of this entry »
The Venture Skills blog made it’s first post one year today, the post stamps are incorrect by the way I was fiddling with them when testing the posts but this is the opening lines…
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Most of you will be familiar with the Stumbleupon toolbar and in particular with the send to button we have discussed its uses before and when I first reviewed it considered it a fantastic tool to start a stumble however since then the “send to” has become devalued.
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